Reception is an AI phone receptionist aimed at small businesses that lose revenue every time a call goes unanswered. Built on ElevenAgents, it picks up around the clock, answers questions about the business in the caller's own language, checks staff availability, and books the appointment while the customer is still on the line. It answers calls around the clock, responds to questions about your business, and books appointments in your calendar. The pitch is aimed squarely at operators like a plumber on a job, a salon owner with a client, or an IT consultant working through a complex issue , people who can't drop what they're doing to grab the phone.
Setup is designed to skip the usual voice agent build. Founders point Reception at their website and the system generates a working agent, then they either forward their existing line or spin up a dedicated number. Your team can pick up first and let Reception cover the calls nobody reaches, or it can take over once you close. Forward your existing business line or start with a dedicated number. Bookings flow into built-in calendar integrations and a public scheduling page, and each call produces a summary, transcript, and recording for follow up. The templates lean into home services, professional services, real estate and property management, and salons and studios, with multilingual support covering more than 70 languages per the ElevenLabs docs.
The launch matters because ElevenLabs, best known for its voice models, is moving further up the stack into packaged vertical agents rather than leaving small business use cases to third parties building on its API. The voices and agent orchestration behind ElevenAgents is already built in, so setup takes minutes and requires no technical experience. For founders and operators watching the voice agent space, Reception is a signal of how quickly the platform companies are willing to compete with their own customers on the SMB tier.
Comments (12)
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Nadia Bakr27d ago
The 'just paste your website' setup is doing heavy lifting in that demo. Curious how it handles a plumber whose site is three photos and a phone number from 2011.
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Kostas Vlahos27d ago
Voiceover pacing on the launch video is chef's kiss, but the cut to the confirmation text felt half a second too fast. My brain wanted to read it.
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Priyanka Rao27d ago
Every small business owner I know screens calls because 80% are spam. Would love to see the false-positive rate on 'is this a real customer' before I hand over my line.
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Devon Okafor27d ago
Where are the webhooks though. If I can't fire a Zap when it books a job I'm just watching a very polite voicemail.
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Linh Pham27d ago
Genuine question, what happens when two calls come in at once. Concurrency story matters more than voice quality for this crowd.
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hiro27d ago
Pre-recorded demo or live? The cadence on the AI voice is too clean, no barge-in stutter, no 'sorry can you repeat that.' I want the messy call.
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Yuki T.27d ago
Pricing page loads before the product page. Respect.
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Marcela Ortiz27d ago
The tweet copy is doing the whole 'every missed call is a lost customer' fear thing and honestly it works on me, a person with three unanswered voicemails right now.
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Sasha Kowalski27d ago
On the cap table energy is high for this one. SMB voice is one of the few places agents actually close loops instead of vibing.
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Tobias Frye27d ago
Per-minute or per-seat? Because the moment this is priced like Twilio plus a markup, the HVAC guy is going back to his cousin who answers phones for beer money.
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Amara Okonkwo27d ago
Roadmap suggestion nobody asked for: let it warm-transfer to a human when confidence drops. The receptionists I've worked with always know when to punt.
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Joris van der Meer27d ago
The thumbnail on this launch video is a phone. Just a phone. Bold move in 2025 and I kind of love it.
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Reception (by ElevenLabs)
An AI receptionist that turns calls into action.
An AI receptionist that turns calls into action.
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Reception is an AI phone receptionist aimed at small businesses that lose revenue every time a call goes unanswered. Built on ElevenAgents, it picks up around the clock, answers questions about the business in the caller's own language, checks staff availability, and books the appointment while the customer is still on the line. It answers calls around the clock, responds to questions about your business, and books appointments in your calendar. The pitch is aimed squarely at operators like a plumber on a job, a salon owner with a client, or an IT consultant working through a complex issue , people who can't drop what they're doing to grab the phone. Setup is designed to skip the usual voice agent build. Founders point Reception at their website and the system generates a working agent, then they either forward their existing line or spin up a dedicated number. Your team can pick up first and let Reception cover the calls nobody reaches, or it can take over once you close. Forward your existing business line or start with a dedicated number. Bookings flow into built-in calendar integrations and a public scheduling page, and each call produces a summary, transcript, and recording for follow up. The templates lean into home services, professional services, real estate and property management, and salons and studios, with multilingual support covering more than 70 languages per the ElevenLabs docs. The launch matters because ElevenLabs, best known for its voice models, is moving further up the stack into packaged vertical agents rather than leaving small business use cases to third parties building on its API. The voices and agent orchestration behind ElevenAgents is already built in, so setup takes minutes and requires no technical experience. For founders and operators watching the voice agent space, Reception is a signal of how quickly the platform companies are willing to compete with their own customers on the SMB tier.
Comments (12)
The 'just paste your website' setup is doing heavy lifting in that demo. Curious how it handles a plumber whose site is three photos and a phone number from 2011.
Voiceover pacing on the launch video is chef's kiss, but the cut to the confirmation text felt half a second too fast. My brain wanted to read it.
Every small business owner I know screens calls because 80% are spam. Would love to see the false-positive rate on 'is this a real customer' before I hand over my line.
Where are the webhooks though. If I can't fire a Zap when it books a job I'm just watching a very polite voicemail.
Genuine question, what happens when two calls come in at once. Concurrency story matters more than voice quality for this crowd.
Pre-recorded demo or live? The cadence on the AI voice is too clean, no barge-in stutter, no 'sorry can you repeat that.' I want the messy call.
Pricing page loads before the product page. Respect.
The tweet copy is doing the whole 'every missed call is a lost customer' fear thing and honestly it works on me, a person with three unanswered voicemails right now.
On the cap table energy is high for this one. SMB voice is one of the few places agents actually close loops instead of vibing.
Per-minute or per-seat? Because the moment this is priced like Twilio plus a markup, the HVAC guy is going back to his cousin who answers phones for beer money.
Roadmap suggestion nobody asked for: let it warm-transfer to a human when confidence drops. The receptionists I've worked with always know when to punt.
The thumbnail on this launch video is a phone. Just a phone. Bold move in 2025 and I kind of love it.