Miso

Miso is a paid travel concierge that lives inside iMessage, letting customers book flights and hotels by texting a team that tracks their loyalty programs, seat preferences, and points balances. Founder Martin Mrozowski describes the product as putting a travel agent in your pocket that finds the best deal and saves time when issues arise. The service is aimed at founders, creators, and other frequent travelers who want a human plus AI layer handling the parts of a trip that generic booking sites ignore, from award redemptions to rebooking during a delay at 2am. This launch matters because Miso is positioning itself as the world's first travel agent approved by Apple , paired with a companion iOS app called Miso Intelligence that gives customers at-a-glance trip info, access to their travel profile, and flight updates . The Apple angle is the differentiator here, since most AI travel startups compete inside a chat window on a website rather than as a sanctioned presence in the default messaging app on the iPhone. The company is led by Martin Mrozowski, who spent 18 months in a private beta booking trips himself before this public launch. The pitch to operators skimming the directory is that texting a person for a business class upgrade or a last minute reroute should feel as fast as texting a friend, with an agent layer that remembers what you like and an app that keeps the itinerary honest.