Krea

A new era

KreaSep 10, 2026

A new era

Krea launch preview
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Tags

B2C<500KAI agentSeries BFeature launchDemoUS

TLVC Rating

2.60
Hook
Editing / Creativity
Copy
Sentiment of launch
Distribution strategy

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Krea Agents is a new beta layer on top of Krea's creative suite that lets designers describe a visual outcome in plain language and have an AI agent plan the pipeline, choose the models, and produce the finished image or video. Agents read the canvas, plan a multi-stage pipeline, pick models, and run the job from one prompt, orchestrating 60+ models including Flux, Veo 3.1, Kling, Runway, Luma, and in-house Krea 2. The agent is stateful, so existing nodes, connections, and outputs from earlier sessions are factored into new runs rather than rebuilt from scratch, which is what the launch tweet refers to as a context manager with self-improving memory. The launch matters because most agentic tooling so far has been aimed at developers and data teams, while Krea is applying the same pattern to visual work aimed at designers and creative operators. With a hosted MCP endpoint on one side and a canvas-aware planner on the other, the company is positioning itself as connective tissue between coding agents and creative tools, so a Claude Code or Cursor session can produce finished visual assets without dropping into a separate UI. Krea Agents was previewed alongside Krea 3, the company's next foundation model , signaling a broader push from single-model generation toward orchestrated workflows. Krea was founded by Diego Rodriguez and Victor Perez in 2022 via the HF0 residency , with Perez as CEO and Rodriguez as CTO, after the two met in Barcelona while studying Audiovisual Systems Engineering . The company reports 30M+ users across 191 countries, backed by a16z and Google Gradient , which gives this release a large existing base of creative professionals to test the agent workflow against on day one.

Comments (9)

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R
Rina TakaharaSep 10, 2026

the voiceover in that promo sounds like it's about to sell me a $400 candle. actually kind of works though.

P
Paolo RestrepoSep 10, 2026

another creative agent in a market of people who already own eight creative agents they don't open. bold.

O
Omar BensalahSep 10, 2026

cool cool cool but where's the API doc link. asking for a friend who is me and wants to check rate limits before dinner.

G
grzegorzSep 10, 2026

so this is like photoshop actions but the actions have opinions? i'll wait until 2027 to try it, thanks.

M
Milla SørensenSep 10, 2026

the type-setting on 'a new era' has zero optical kerning between the r and the a. i noticed within 0.4 seconds and now i cannot unsee it.

A
Ada OkaforSep 10, 2026

'self-improving memory' is doing a lot of heavy lifting in this tweet. would love to see what happens after 200 sessions of me changing my mind.

K
Kenji VillarazaSep 10, 2026

pricing page is suspiciously absent from the announcement. either it's very expensive or very free and neither answer is comforting.

P
Priya RaghunathanSep 10, 2026

the thread structure is chef's kiss, one hero tweet then tutorials underneath. more founders should stop dumping ten videos in a grid.

H
Haya MansourSep 10, 2026

'deep expertise about creative workflows' is what my art school ex said before turning in a blank canvas. jury still out.