Different launched an AI marketing system for lean B2B teams that plans campaigns, creates and launches ads, emails, and landing pages, and keeps adjusting them as results come in. Marketers set goals, budget, and brand boundaries. The system suggests accounts, segments, personas, and messaging, then waits for approval before anything goes live. It keeps a shared memory of strategy, brand, and channel results, and carries what it learns on one channel into the others. The launch matters now because general AI tools have sped up drafting, while full demand generation still stalls in handoffs across ad platforms, email tools, and CRMs. Early customers have put numbers on that claim. In one month, Motif's three-person marketing team went from running a single campaign at a time to more than a dozen across four channels. At Descope, two people have run up to seven programs at once across LinkedIn, email, and landing pages, reaching 2,800 target accounts, and the team redirected 60% of paid spend that was going to poor targeting. The product also covers answer engine optimization, from monitoring how a company appears in AI answers to recommending and creating content. Every asset is reviewed before it goes live. The San Francisco company was founded by Ajeet Singh, co-founder of Nutanix and ThoughtSpot and now CEO, with chief product officer Abhishek Pani, who led the machine learning team behind Adobe's marketing products, and chief technology officer Abhinav Yajurvedi, who built marketing infrastructure at Flipkart and Myntra. They came out of stealth with a $48 million seed led by General Catalyst, with Lightspeed Venture Partners, Together Fund, Haystack Ventures, MXV Capital, and Firebolt Ventures also in the round. The capital goes to engineering and go-to-market hiring after a year of running the system with early customers.